Newsletter: He thought he needed more Google ads

Why It May Not Be A Marketing Problem Hey Reader, A dental practice came to me believing they needed more Google ads and to do more direct mail campaigns. That made sense on the surface. If you want more revenue, the obvious answer is often to bring in more leads, more calls, more traffic, more patients. But when I looked deeper into the business, marketing was not the real problem. When investors in that business came to me they were sure it was poor ads, but the ads I was running for them...